23rd April 2024


Story 1

A teenage girl relates her negative experiences at a club recreational group coaching evening where the coach has lost control of quality.

The coach resorts to command style coaching with no room for compromise possibly as a result of repeated inability on their part to create interesting and challenging practices.


  • Motivating through goal setting
  • Improvement through self analysis
  • Working efficiently through cooperation
  • Thoughts impact on our feelings, decisions and behaviour


Story 2

A teenage player comes off court having just lost a match they thought they should win. They know their coach has been watching.

The tension the player felt before their post match talk was dissipated by the coach’s communication skills and the player, to their surprise, became involved in a positive experience.


  • To discover more about practical and relevant communication skills. 
  • To see the power of asking very effective questions.
  • To see the power of effective relationships.
  • To understand the principle of ‘challenge’ and have practical ideas on how to use when coaching players.




Story 3

A teenage boy who has been disappointed with his match play performances was concerned about the forthcoming tennis lessons.  Because of the coaches sophisticated coaching methodology the boys’ fears were dispelled and the lesson was a positive experience.


  • To explore goal setting and decision making.
  • The importance of empathy in developing an effective working relationship.
  • To understand how to build a players’ self-confidence.
  • Applying process and performance goals.
  • Development of individual game style.




Story 4

A mature teenage girl wishes to resume her tennis after suffering a serious injury.  She is approaching the lesson with a high degree of nervousness but the coach displays an empathetic attitude which helps nurse her through her first on court appearance.


  • To understand the importance of goal-setting to motivation
  • The importance of empathy in developing an effective working relationship
  • Common sense approach to goal setting and challenge.
  • To know how to coach to build a players’ self-confidence.




Story 5

An 11 year old boy is having individual lessons with a relatively inexperienced coach and is accompanied by an aggressive father who has no embarrassment about interfering. 

For the boy it is a very difficult time in his tennis life.


  • Employing communication skills to deal with difficult people 
  • Using analogies for clarification
  • To understand the benefits of a task-oriented motivational climate
  • To help understand and support parents in their role as ‘sporting’ parents




Story 6

A young teenager from a large club recreational room describes how the coaching improves after the coach had attended an in-service training seminar.  Until then it had been relatively enjoyable but slightly unfocused coaching programme.


  • The importance of differentiation in coaching to meet the needs of the learner
  • Effective use of co-operation and choice as a coaching tool.
  • Dealing with disruptive behaviour.




Story 7

A young girl who is both conscientious and attentive at her club coaching sessions does not want to take her tennis playing into tournaments or external match play.  Her parents have no previous experience with sport although both of their children are interested in tennis.


  • To better understand human motivation and why people play tennis
  • The importance of influencing the playing environment.
  • The power of the peer group
  • How to influence the agenda of tennis players.




Story 8

A large commercial centre is driven more by profit than customer care and a new coach from a club background has inherited a problem youngster in the group he is running. The youngster’s parents do not take responsibility for his behaviour.


  • Creating a working environment which is conducive to learning.
  • Understanding the importance of building a coaching philosophy.
  • Effective communication with customers (e.g. parents)